John Attridge

John was recently designated the “Legend” status at the annual meeting of the International Reciprocal Trade Association [ I.R.T.A ] for his lifelong service to business . His best selling book “ Business blunders and bloody great ideas “ has stirred debate among business leaders due to it’s focus on the dumb stuff some people in business do to survive despite their best efforts not to – it also covers why 50% of business ventures fail ! John has had 2 eight figure business exits and is 9 years into another one . As an Australian he tells it like it is from case studies and observations from doing it . He also had had a long career as an elite cricket umpire and loves to engage within those circles