Skip to content
Book a Call+44 20 3451 7166WhatsAppLinkedInFacebookInstagramX / TwitterYouTube
Next growth show: Cardiff · 29 Oct 2026. Visitor tickets now on sale. See all UK & international dates →
B2B Growth Expo logo
Anna Lloyd-Owen
Keynote PanelistCardiff Expo · 29 Oct 2026

Anna Lloyd-Owen

Director · Cwtchie Ltd

I’m the Co-Founder and Director of Cwtchie, a Welsh lifestyle brand that began with creating cosy hoodie blankets people would love but has grown into a wider collection of Welsh-designed lifestyle products, including accessories and thermal bottles.

On stage

Session

Cardiff ExpoCardiff City Stadium, Cardiff
Upcoming
Keynote Panelist
Thursday, 29 October 202601:30 PM - 02:15 PM
Sales, Partnerships & Revenue Growth
Panel discussion

The Trust Economy: Why Relationships Are Outperforming Traditional Sales

The Trust Economy: Why Relationships Are Outperforming Traditional Sales. Buyers have changed. Customers are researching businesses long before meetings happen. Cold outreach is becoming less effective. Trust, credibility, partnerships, and reputation now influence buying decisions before conversations even begin. The businesses growing fastest in 2026 are building ecosystems, communities, strategic partnerships, and authority-driven sales environments instead of relying purely on traditional outbound tactics.

Alongside
Biography

About Anna

I’m the Co-Founder and Director of Cwtchie, a Welsh lifestyle brand that began with creating cosy hoodie blankets people would love but has grown into a wider collection of Welsh-designed lifestyle products, including accessories and thermal bottles.

About the company

Cwtchie Ltd

I enjoy developing new products and building the Cwtchie brand. I like the creative side of the business, from coming up with ideas and working on new designs to deciding how products should look, feel and fit within the wider Cwtchie range. My hope is to continue building Cwtchie into a recognisable Welsh lifestyle brand.

Also on the programme

More speakers at Cardiff Expo

All speakers