Birmingham 2026
Visit Birmingham's Biggest B2B Exhibition 2026. Showcase your innovation, connect globally. Your ticket to future growth. Join now!
The National Conference Centre
National Conference Centre, Birmingham B92 0EJ, United Kingdom
Show at a Glance
The real numbers behind this show, updated as exhibitors, speakers, and sessions are confirmed.
Our Recent Exhibitors at the Birmingham Expo
Unlock new opportunities at the Birmingham Expo! This leading B2B Growth Expo connects businesses with industry leaders, decision-makers, and innovators, fostering growth and success. Gain valuable insights, build strategic partnerships, and showcase your brand to a highly engaged audience.
Keynote & Seminar Speakers
Learn directly from visionary entrepreneurs, market leaders, and innovators who are shaping the future of business.
Keynote Speakers
Visionary addresses setting the strategic agenda for business growth and transformation
Keynote Panel Discussions
Where multiple leaders trade perspectives live: the fastest way to hear where opinion actually diverges and industry truth emerges.
Day 1: Marketing & Market Positioning
Clear Beats Clever: Why Confused Buyers Do Not Become Customers.
Most businesses do not lose opportunities because they lack quality. They lose because the market does not immediately understand what they do, who they help, and why they are different. In a crowded B2B environment, clever branding, polished websites and constant content are not enough if the message is unclear. Businesses that win faster are simplifying their positioning, communicating sharper outcomes, and making it easier for buyers to say, "This is exactly what we need." This panel explores how businesses can sharpen their market message, reduce buyer confusion, and build positioning that creates stronger commercial demand.
Day 1: Sales, Partnerships & Revenue Growth
From Enquiry to Commitment: Why Interested Buyers Still Do Not Convert.
Many businesses are generating enquiries, conversations and leads - but still struggling to turn interest into revenue. The problem is often not lead volume. It is unclear qualification, weak follow-up, poor sales structure, lack of urgency, and failure to guide buyers through the decision process. In 2026, sales success depends on creating confidence, reducing friction and making the buying journey easier. This panel explores why deals stall, what creates buying momentum, and how businesses can improve conversion without relying on pressure, discounts or aggressive selling.
Day 1: Technology, AI & Business Efficiency
Before You Add AI, Fix the Workflow: The Efficiency Gap Holding SMEs Back.
Many businesses are adding AI tools on top of slow, manual, and disconnected operations. The result is not transformation it is digital clutter. The real opportunity is not simply using AI. It is redesigning the way work moves through the business. From admin and customer service to reporting, sales follow-up, operations and decision-making, technology only creates value when it removes friction. This panel explores how SMEs can identify the right processes to improve first, avoid unnecessary software spend, and build practical technology systems that genuinely improve efficiency.
Day 1: Finance, Investment & Business Risk
Cash Flow Is Strategy: Why Profitable Businesses Still Feel Under Pressure.
A business can look successful on paper and still feel financially stretched every month. Profit, revenue and cash flow are not the same thing. Many SMEs face pressure because payments are delayed, costs rise, pricing is weak, stock or staffing expands too quickly, or financial planning is reactive instead of strategic. This panel explores how business owners can build stronger financial control, protect margins, improve forecasting and make better decisions before cash pressure becomes a crisis.
Day 2: Marketing & Market Positioning
From Local Choice to Regional Authority: How Businesses Become the Obvious Option.
Being visible locally is useful. Becoming the obvious choice in your market is far more powerful. For businesses across Birmingham and the wider Midlands, growth often depends on building authority beyond immediate networks. Buyers want proof, credibility, consistency and relevance before they engage. Businesses that become recognised authorities are easier to refer, easier to trust and easier to choose. This panel explores how SMEs can move from being another provider in the market to becoming a recognised, credible and commercially preferred brand.
Day 2: Sales, Partnerships & Revenue Growth
Partnership-Led Growth: Building Routes to Market You Do Not Have to Own.
Not every business needs to grow through more ads, more cold outreach or a bigger sales team. Strategic partnerships can create access to new audiences, stronger credibility, shared opportunities and faster routes to market. But many partnerships fail because expectations are vague, value is one-sided, or there is no commercial structure behind the relationship. This panel explores how businesses can identify, build and manage partnerships that generate real revenue not just networking conversations.
Day 2: Technology, AI & Business Efficiency
Data, Decisions and Delivery: Using Technology to Remove Friction Across the Business.
The next stage of business efficiency is not just automation. It is better decision-making. Many businesses collect data across sales, finance, marketing, operations and customer service, but do not use it properly. Information sits in disconnected tools, reports arrive too late, and teams make decisions based on instinct rather than insight. This panel explores how businesses can use technology, AI and better data systems to improve decision-making, reduce operational friction and deliver a smoother customer and team experience.
Day 2: Finance, Investment & Business Risk
Investment Readiness: What Businesses Must Fix Before Seeking Funding.
Many businesses want investment before they are truly ready for it. Investors, lenders and strategic partners look beyond ambition. They want evidence of traction, clean numbers, operational discipline, market clarity, risk awareness and a realistic growth plan. Without those foundations, funding can become expensive, distracting or even damaging. This panel explores what businesses need to strengthen before seeking investment, how to reduce risk, and how to decide whether external funding is the right growth route.
Schedule
How the day unfolds, from doors open to breakdown.
Exhibitor setup
Embark on your brand's journey at the B2B Growth Expo. Transform your space into a visual marvel, setting the stage for connections, innovation, and growth.
VIP & exhibitors networking
Forge powerful connections among industry leaders and exhibitors in an exclusive networking session that sets the stage for meaningful collaborations.
Show Opening by Director at B2B Growth Hub
Embark on a journey of innovation as the esteemed Director at B2B Growth Hub inaugurates the expo, signaling the commencement of a day brimming with possibilities.
Registration starts for visitors
The doors swing open for eager attendees to register, marking the beginning of a day dedicated to exploring transformative business opportunities.
Show breakdown
As the sun sets on an exhilarating day, exhibitors gracefully dismantle their showcases, marking the end of an expo filled with inspiration, connections, and growth prospects.
Workshops & Masterclasses
Gain practical strategies, tactical skills, and actionable frameworks from industry experts in interactive masterclasses.
AI & Automation⏱️ 45–60 MinsGenerative AI Mastermind (Building Custom GPT and AI Bots)
Build your own Custom GPTs + AI bots - fast.
- Custom GPT & AI bot workflows
- Prompt systems & live automation
- No-code integration toolkits
Grants & Innovation⏱️ 45–60 MinsInnovation Grants: Why Some Projects Win
Turn strong ideas into fundable projects with this practical workshop. Learn what funders look for, how applications are assessed, and how to improve your chances of success.
- Innovation – What Innovate UK truly means by "innovation" and how to clearly articulate the novelty and impact of your project.
- Team – How to demonstrate that your team has the capability, experience, and credibility to deliver ambitious outcomes.
- Budget – Practical tips for building a robust, realistic budget that aligns with funding rules and expectations.
Investment Pitch Fest
The Birmingham Expo Investor's Fest is a dynamic platform where entrepreneurs connect with potential investors to bring ideas to life. At the B2B Expo Birmingham, startups can pitch to influential investors, securing vital funding and mentorship. This is a golden opportunity at the Birmingham Business Expo for new businesses to showcase their vision, gain exposure, and accelerate growth through strategic investments.
Our Supporting Partners
Collaborating with leading regional networks, industry associations, and enterprise growth bodies to champion regional business acceleration.
Become an Official Event Partner
Partner with the B2B Growth Expo network to deliver premier value to your members, champion local commerce, and amplify your brand's regional footprint.
CPD accredited seminars
Sessions at our shows count towards your continuing professional development.
Location & Event Concierge
Conveniently located with premier conference facilities. Our dedicated event operations team is available for registration, speaker logistics, and attendee assistance.
Event Concierge Hub
Direct contact for delegate inquiries, VIP speaker arrangements, and exhibitor registrations.
The National Conference CentreNational Conference Centre, Birmingham B92 0EJ, United Kingdom
Open in Google MapsGallery
A look inside the show: exhibitors, delegates, and the energy on the day.
Event Resource Vault
Download verified floor plans, sponsorship media packs, show guides, and delegate briefings directly.
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Essential verified document for attendees, delegates and exhibition teams
Marketing Banner (1080x225)
Essential verified document for attendees, delegates and exhibition teams
Marketing Banner (1000x1000)
Essential verified document for attendees, delegates and exhibition teams
Our partnerships team can provide tailored brand packages, bespoke stand configurations, and keynote speaking slots.
Frequently Asked Questions
Everything you need to know about attending, ticketing, speaking, and exhibiting at the expo.
Choose your preferred ticket option, complete the short registration form, and you’ll receive confirmation of your booking by email.
Yes — small businesses, startups and growing companies all benefit from the visibility, new customer connections and strategic relationships built here.
A broad mix, including technology, finance, marketing, property, manufacturing, healthcare, retail and professional services.