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John Attridge
Keynote SpeakerBirmingham Expo · 13 Jan 2027

John Attridge

CEO · BBX UK

John Attridge is a business owner, cricket umpire, award-winning speaker, and best-selling author. Known for his practical and direct leadership advice, he helps business owners think smarter about scaling and exit strategies.

On stage

Sessions

Birmingham ExpoThe National Conference Centre, Birmingham
Upcoming
Keynote Speaker
Wednesday, 13 January 2027

Stop doing dumb things

This session delivers insights on how to grow, scale, and exit an eight-figure business. John will highlight the common mistakes leaders make — and the smarter decisions that drive long-term success.

Cardiff ExpoCardiff City Stadium, Cardiff
Past event
Keynote Panelist
Friday, 29 October 202702:45 PM - 03:30 PM
Finance, Investment & Business Risk
Panel discussion

Growth Without Stability Is Dangerous: The Scale-Up Reality Nobody Talks About

Growth Without Stability Is Dangerous: The Scale-Up Reality Nobody Talks About. Revenue growth can hide serious problems. Many businesses struggle not because demand disappears — but because margins shrink, operational costs rise, cash flow weakens, and scaling pressure quietly damages the business underneath the surface. This panel explores the financial realities of sustainable business growth in uncertain economic conditions.

Biography

About John

John Attridge is a business owner, cricket umpire, award-winning speaker, and best-selling author. Known for his practical and direct leadership advice, he helps business owners think smarter about scaling and exit strategies.

John was recently designated the “Legend” status at the annual meeting of the International Reciprocal Trade Association for his lifelong service to business . His best selling book “ Business blunders and bloody great ideas “ has stirred debate among business leaders due to it’s focus on the dumb stuff some people in business do to survive despite their best efforts not to – it also covers why 50% of business ventures fail ! John has had 2 eight figure business exits and is 9 years into another one . As an Australian he tells it like it is from case studies and observations from doing it . He also had had a long career as an elite cricket umpire and loves to engage within those circles