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With over a decade of expertise in product consultation, management, and UX design, and over 18 years in customer-focused organisational branding and digital marketing consultancy, I specialise in helping businesses craft impactful brands, develop innovative products, and achieve strategic growth. My academic background in design, marketing, and business enhances my ability to deliver tailored solutions that drive measurable results.

I have a proven track record of delivering solutions that align with cross-functional team goals while achieving overarching business objectives and supporting broader strategies for sustainable success. By integrating expertise in product planning, design, and management with a deep understanding of business strategy, customer value, lean and agile processes, and data-driven decision-making, I guide organisations in transforming their goals into lasting, meaningful results.

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Dynamic and results-oriented PPC Specialist with a proven track record of driving exceptional performance in digital advertising campaigns across B2C e-commerce, EdTech, and hospitality consulting sectors.

My passion for strategic planning, meticulous optimization, and ROI maximization has enabled me to excel in enhancing online visibility and boosting sales, integrating the latest features and trends to maximize Return on Ad Spend (ROAS).

Leveraging analytical insights and data-driven decision-making, I optimize campaign performance, cultivating strong partnerships and achieving tangible results in diverse industries.

Beyond my technical expertise in Google Ads, A/B Testing, Data Analysis, and Conversion Rate Optimization, I thrive on the human aspect of our industry. I have a genuine love for networking events, where the exchange of ideas and experiences fuels my passion for the digital marketing field. These interactions not only broaden my perspective but also reinforce my commitment to sharing knowledge and helping others.

I’m keenly interested in connecting with fellow PPC professionals and small businesses. Whether you’re looking to exchange insights, seek a comprehensive account assessment, or explore collaborative opportunities, I’m here to help. My approach is rooted in the belief that together, we can uncover innovative solutions and drive success in an ever-evolving digital landscape.

Let’s connect! If you’re passionate about digital marketing, looking for advice, or simply wish to exchange ideas, I’m open to conversations that foster growth, innovation, and lasting connections. Whether through LinkedIn, industry events, or casual meet-ups, I believe in the power of networking to unlock new opportunities and insights.

Dynamic and results-oriented PPC Specialist with a proven track record of driving exceptional performance in digital advertising campaigns across B2C e-commerce, EdTech, and hospitality consulting sectors.

My passion for strategic planning, meticulous optimization, and ROI maximization has enabled me to excel in enhancing online visibility and boosting sales, integrating the latest features and trends to maximize Return on Ad Spend (ROAS).

Leveraging analytical insights and data-driven decision-making, I optimize campaign performance, cultivating strong partnerships and achieving tangible results in diverse industries.

Beyond my technical expertise in Google Ads, A/B Testing, Data Analysis, and Conversion Rate Optimization, I thrive on the human aspect of our industry. I have a genuine love for networking events, where the exchange of ideas and experiences fuels my passion for the digital marketing field. These interactions not only broaden my perspective but also reinforce my commitment to sharing knowledge and helping others.

I’m keenly interested in connecting with fellow PPC professionals and small businesses. Whether you’re looking to exchange insights, seek a comprehensive account assessment, or explore collaborative opportunities, I’m here to help. My approach is rooted in the belief that together, we can uncover innovative solutions and drive success in an ever-evolving digital landscape.

Let’s connect! If you’re passionate about digital marketing, looking for advice, or simply wish to exchange ideas, I’m open to conversations that foster growth, innovation, and lasting connections. Whether through LinkedIn, industry events, or casual meet-ups, I believe in the power of networking to unlock new opportunities and insights.

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Experienced Digital Marketing Manager with a demonstrated history of working in the retail industry. Skilled in Digital Strategy, Search Engine Optimization (SEO), Coaching, Sales, and WordPress. Strong marketing professional with a Bachelor of Science (BSc) focused in Business, Management, Marketing, and Related Support Services from University of Southampton.

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